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Flip the Switch: Enlightening Conversations With the Brightest Marketing Minds

Uberflip

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Flip the Switch: Enlightening Conversations With the Brightest Marketing Minds

Flip the Switch: Enlightening Conversations With the Brightest Marketing Minds

Uberflip

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Followers
0
Plays
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About Us

Flip the Switch is a series of conversations with the brightest marketing minds. We’ll help deconstruct their methods and synthesize the information so that you can walk away with useful insights, actionable takeaways and a fresh approach to the challenges you face daily. Join us each week and discover the tools, tactics and tips that will help you flip the switch from ordinary to remarkable.

Latest Episodes

Announcing Some Changes to Flip The Switch

The first season of Flip the Switch has completed. Stay tuned for updates to the podcast after we return from our break! Be sure to check out uberflip.com/podcast for old episodes and news.

41 s2017 JAN 31
Comments
Announcing Some Changes to Flip The Switch

Convince with Simplicity vs. Complexity: The Components of a Powerful Presentation

Sharpen your presentation skills with insights from Anil Dilawri, Managing Director of Save it Like Sully, a professional presentation and training company. Discover the common missteps to avoid and how to prepare a simple yet convincing presentation. Learn more at uberflip.com/podcast.

32 min2017 JAN 24
Comments
Convince with Simplicity vs. Complexity: The Components of a Powerful Presentation

Make That First Impression Count: Connecting Design and Marketing

Design is key in creating and properly representing your brand. Julie Parenteau Owner, Brand Strategist & Graphic Designer of My Pigs Fly explains how to create that initial appeal and attraction and tips for collaborating design and marketing. Learn more at uberflip.com/podcast.

20 min2017 JAN 17
Comments
Make That First Impression Count: Connecting Design and Marketing

The Second Playbook: Alternative Strategies in B2B Marketing

Learn about alternative strategies in B2B marketing with David Cancel, founder and CEO at Drift. Understand the role of real-time messaging in future communications and the benefits of making content free for a more customer-centric approach. Learn more at uberflip.com/podcast.

39 min2017 JAN 10
Comments
The Second Playbook: Alternative Strategies in B2B Marketing

1+1=3: Understanding the Components of Building Strong and Valuable Partner Relationships

Learn about the components of building strong partner relationships with Patience Yi, VP of Platform & Developer Ecosystem at Hootsuite. Get insights into maintaining valuable partnerships as well as a glimpse into the future of social media. Learn more at uberflip.com/podcast.

44 min2017 JAN 3
Comments
1+1=3: Understanding the Components of Building Strong and Valuable Partner Relationships

Adding Human to Your Brand Through Video

Learn about the rising prevalence of video marketing with industry leader, Thad Peterson. Get insight into how companies are leveraging video throughout their organization and the tips you need to make video a bigger part of your strategy. Learn more at uberflip.com/podcast.

27 min2016 DEC 13
Comments
Adding Human to Your Brand Through Video

Live Events and Content: The Perfect Pair

Learn how Hana Abaza and her team measure the impact of their event content, uncover a wealth of new ideas, and inform their entire marketing strategy with actionable insights drawn from their inaugural event: The Uberflip Experience. Learn more at uberflip.com/podcast.

21 min2016 DEC 6
Comments
Live Events and Content: The Perfect Pair

Bothered by Suck: Becoming an Exceptional Marketer

It's becoming easier to be average. Jay Acunzo shares his thoughts on why marketers need to strive for exceptional (and why we all inherently have it in us). In this episode, we touch upon getting outside of the echo chamber and creating great work. Learn more at uberflip.com/podcast.

30 min2016 NOV 29
Comments
Bothered by Suck: Becoming an Exceptional Marketer

Getting the Big Fish to Bite: Demand Gen for Enterprises

Sprinklr has grown rapidly over the past few years. Their main focus is landing Enterprise accounts which relies heavily on demand gen efforts. In this episode, we hear from Brian Kotlyar on how he and his team land the big deals. Learn more at uberflip.com/podcast.

40 min2016 NOV 22
Comments
Getting the Big Fish to Bite: Demand Gen for Enterprises

Ho-ho-holiday Content Marketing: The Why, What & How

The holidays are fast approaching! Is your content strategy ready? Hear from Uberflip's Content Marketing Manager, Victoria Hoffman, on her tips for making great holiday content and some examples of brands that are killing it. Learn more at uberflip.com/podcast.

27 min2016 NOV 15
Comments
Ho-ho-holiday Content Marketing: The Why, What & How

Latest Episodes

Announcing Some Changes to Flip The Switch

The first season of Flip the Switch has completed. Stay tuned for updates to the podcast after we return from our break! Be sure to check out uberflip.com/podcast for old episodes and news.

41 s2017 JAN 31
Comments
Announcing Some Changes to Flip The Switch

Convince with Simplicity vs. Complexity: The Components of a Powerful Presentation

Sharpen your presentation skills with insights from Anil Dilawri, Managing Director of Save it Like Sully, a professional presentation and training company. Discover the common missteps to avoid and how to prepare a simple yet convincing presentation. Learn more at uberflip.com/podcast.

32 min2017 JAN 24
Comments
Convince with Simplicity vs. Complexity: The Components of a Powerful Presentation

Make That First Impression Count: Connecting Design and Marketing

Design is key in creating and properly representing your brand. Julie Parenteau Owner, Brand Strategist & Graphic Designer of My Pigs Fly explains how to create that initial appeal and attraction and tips for collaborating design and marketing. Learn more at uberflip.com/podcast.

20 min2017 JAN 17
Comments
Make That First Impression Count: Connecting Design and Marketing

The Second Playbook: Alternative Strategies in B2B Marketing

Learn about alternative strategies in B2B marketing with David Cancel, founder and CEO at Drift. Understand the role of real-time messaging in future communications and the benefits of making content free for a more customer-centric approach. Learn more at uberflip.com/podcast.

39 min2017 JAN 10
Comments
The Second Playbook: Alternative Strategies in B2B Marketing

1+1=3: Understanding the Components of Building Strong and Valuable Partner Relationships

Learn about the components of building strong partner relationships with Patience Yi, VP of Platform & Developer Ecosystem at Hootsuite. Get insights into maintaining valuable partnerships as well as a glimpse into the future of social media. Learn more at uberflip.com/podcast.

44 min2017 JAN 3
Comments
1+1=3: Understanding the Components of Building Strong and Valuable Partner Relationships

Adding Human to Your Brand Through Video

Learn about the rising prevalence of video marketing with industry leader, Thad Peterson. Get insight into how companies are leveraging video throughout their organization and the tips you need to make video a bigger part of your strategy. Learn more at uberflip.com/podcast.

27 min2016 DEC 13
Comments
Adding Human to Your Brand Through Video

Live Events and Content: The Perfect Pair

Learn how Hana Abaza and her team measure the impact of their event content, uncover a wealth of new ideas, and inform their entire marketing strategy with actionable insights drawn from their inaugural event: The Uberflip Experience. Learn more at uberflip.com/podcast.

21 min2016 DEC 6
Comments
Live Events and Content: The Perfect Pair

Bothered by Suck: Becoming an Exceptional Marketer

It's becoming easier to be average. Jay Acunzo shares his thoughts on why marketers need to strive for exceptional (and why we all inherently have it in us). In this episode, we touch upon getting outside of the echo chamber and creating great work. Learn more at uberflip.com/podcast.

30 min2016 NOV 29
Comments
Bothered by Suck: Becoming an Exceptional Marketer

Getting the Big Fish to Bite: Demand Gen for Enterprises

Sprinklr has grown rapidly over the past few years. Their main focus is landing Enterprise accounts which relies heavily on demand gen efforts. In this episode, we hear from Brian Kotlyar on how he and his team land the big deals. Learn more at uberflip.com/podcast.

40 min2016 NOV 22
Comments
Getting the Big Fish to Bite: Demand Gen for Enterprises

Ho-ho-holiday Content Marketing: The Why, What & How

The holidays are fast approaching! Is your content strategy ready? Hear from Uberflip's Content Marketing Manager, Victoria Hoffman, on her tips for making great holiday content and some examples of brands that are killing it. Learn more at uberflip.com/podcast.

27 min2016 NOV 15
Comments
Ho-ho-holiday Content Marketing: The Why, What & How
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