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Rocketship.fm

Rocketship / The Podglomerate

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Rocketship.fm

Rocketship.fm

Rocketship / The Podglomerate

27
Followers
105
Plays
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About Us

Essential listening for entrepreneurs, product managers and anyone working in tech today. We break down the concepts you need to know, from Product Management to Growth, Sales to Funding, we'll bring you stories that will inspire and insights that will change the way you think about product and business. Rocketship.fm, produced in partnership with Product Collective, inspires hundreds of thousands of entrepreneurs, developers, marketers, product people, and designers each month. Join us as we dive into everything from product management to growth, culture to sales and everything in between. Rocketship.fm has been featured in Forbes, Huffington Post, Inc, Entrepreneur and many more business publications as a top business podcast year after year.

Latest Episodes

Product Failures: Path

Path was created in 2010 by former Facebook employee Dave Morin as a sort of anti-Facebook. It stood out with one good idea: limits for friends. You couldn’t add more than 50 people to your network when it first launched. As Facebook ballooned in size and our friend lists grew with it, Path sought to be the place where you chatted with only the people you were closest to. And for a little while, the idea seemed to work. Quickly,Google reportedlytried to gobble it up. By mid-2013,Morin proclaimedthat people were checking the app “over 1 billion times per month.” But after years of irrelevance, it decided to finally shut its doors in 2018. What went wrong and what could have been? We explore that and more on today's episode. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Logi Analytics is the leading platform ...

32 MIN1 w ago
Comments
Product Failures: Path

Product Failures: Blockbuster

In 2000,Reed Hastings, the founder of a fledgling company called Netflix, flew to Dallas topropose a partnershipto Blockbuster CEO John Antioco and his team.The idea was that Netflix would run Blockbuster’s brand online and Antioco’s firm would promote Netflix in its stores.Hastings got laughed out of the room. Blockbuster went bankrupt in 2010 and Netflix is now a $28 billion dollar company, about ten times what Blockbuster was worth.So what happened that led Blockbuster's demise? We explore that and more today on the show. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. LinkedIn Jobs will match the right talent with your open roll, fast. Head to Linkedin.com/rocketship to get $50 off your first job post. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud based ...

32 MIN2 w ago
Comments
Product Failures: Blockbuster

Product Failures: Audible

From creating unsafe driving conditions to aggravating spouses across the globe, todays failure is a lesson in what happens when your team lacks diversity, especially of lived experiences that help build empathy for your customers. Today, we take you behind the scenes of Audibles iOS7 redesign that overhauled the design of the app, but forgot to take several key use-cases into consideration. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud based digital products. Rocketship listen...

18 MIN3 w ago
Comments
Product Failures: Audible

Product Failures: American Airlines

On September 11, 2001 two American Airlines airplanes were hijacked. One was flown into the north tower of the World Trade Center and the other crashed into a field on it's way to the White House killing everyone onboard. As people scrambled to find out what happened to their loved ones, the American Airlines automated phone systems failed as they refused to included what is known as the Mayday codes. Today we talk with Blade Kotelly, who built the automated phone system for several Airlines, including some affected by the September 11 hijackings. His systems didn't fail that morning - so what happened at American Airlines? This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud based digital products. Rocketship listeners get $1,000 off by going to augusto.digital/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

21 MIN3 w ago
Comments
Product Failures: American Airlines

Product Failures: The Psychology of Failure with Jerry Colonna

We've been talking a lot about well known product failures, but at this point in the series, we're going to take a little pause. Today, we remember that there are very real people behind these failures. These people have feelings and the failures they’ve experienced, they’ve probably affected them in different ways. Today we sit down with Jerry Colonna. Jerry is an American venture capitalist and professional coach who played a prominent part in the early development of Silicon Valley. He is known as the CEO whisperer and is famous for being Alex Blumbergs executive coach at Gimlet captured for the Startup podcast. Jerry get's personal with Mike Belsito about his own failures and helps to put our work accomplishments and our personal worth into perspective. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud based digital products. Rocketship listeners get $1,000 off by going to augusto.digital/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

27 MINFEB. 27
Comments
Product Failures: The Psychology of Failure with Jerry Colonna

Product Failures: Color

Raising $41 million dollars before launch, Color should have been an instant hit, but instead met a swift demise. When it launched, the application had around 1 million downloads. By September 2011, the service had a little under 100,000 active users. Founded by serial entrepreneur Bill Nguyen and successful operator, Peter Pham, Color had one of the best teams in the business. However, in the weeks following Color's initial launch, controversy surrounded the startup's $41 million funding and mixed reviews on the product. The initial launch left users confused with the application's user interface and purpose. Its initial rating in the App Store was 2 out of 5 stars. In an interview with Robert Scoble in April 2011, Pham and Nguyen admitted that Color's launch was a wasted opportunity. But it wasn't just the launch that would sink the company. Today we take you behind the scenes of Color's rise and fall. This episode is brought to you by: Gusto, making payroll, benefits, and HR easy for modern small businesses. Rocketship listeners get three months free at gusto.com/rocketship. Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud based digital products. Rocketship listeners get $1,000 off by going to augusto.digital/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

23 MINFEB. 20
Comments
Product Failures: Color

Product Failures: Google+

Google+ was an ambitious project to take down the social networking giant Facebook, unfortunately we all know how it ended. What went wrong along the way that prevented a company like Google, with seemingly endless resources and internet reach, fail to create a product users actually wanted to use? This episode is brought to you by: Gusto, making payroll, benefits, and HR easy for modern small businesses. Rocketship listeners get three months free at gusto.com/rocketship. Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud based digital products. Rocketship listeners get $1,000 off by going to augusto.digital/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

26 MINFEB. 13
Comments
Product Failures: Google+

Product Failures: eBay

In the early 2000's eBay was in direct competition with Amazon but they had very different methodologies when approaching the market.Today we dive into some of the mistakes eBay made in this time where they caught themselves focusing on the wrong metrics and ultimately the wrong side of the market. These mistakes ultimately led to the huge differences in the trajectory of where these companies are today. We talk with Ben Foster, the CPO at GoCanvas, about his time at eBay from 2001-2005 where he lead the "findings" team internally. This episode is brought to you by: Gusto, making payroll, benefits, and HR easy for modern small businesses. Rocketship listeners get three months free at gusto.com/rocketship. Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cl...

23 MINFEB. 6
Comments
Product Failures: eBay

Product Failures: TurboTax

It was November of 2014 and Brian Crofts was preparing for a meeting with two senior executives at Intuit. One was his boss, CeCe Morken, who ran Intuit’s Professional Tax (ProTax) business line, the $422 million business that sold tax preparation software to professional accountants. The other was Sasan Goodarzi, who ran Intuit’s $1.8 billion TurboTax business (TurboTax) that sold software to consumers. Crofts had devoted three years to a new product-- TurboTax PersonalPro -- that was a stepping stone in between these two business lines. The company’s leadership had decided it was an appropriate time for a major roll-out of the product and the purpose of the November meeting was to discuss and decide upon a go-to-market plan for PersonalPro. But not all launches create hockey stick growth. Find out what happened behind the scenes when Intuit rolled out TurboTax PersonalPro the led to its initial failure. This episode is brought to you by: DigitalOcean, the cloud platform that ma...

25 MINENE. 30
Comments
Product Failures: TurboTax

Product Failures: Webvan

Business schools around the nation study Webvan’s overly ambitious rush to the biggest IPO to date in Silicon Valley, as a prime example of what to avoid doing while scaling.While it’s true that the impatience to go public helped steer Webvan off a cliff, the once darling company made three critical, but often overlooked mistakes when it came to revolutionizing home grocery deliveries. We'll talk with Ben Foster about his experience leading product teams at Webvan. This episode is brought to you by: DigitalOcean, the cloud platform that makes it easy for startups to launch high-performance modern apps and websites. Learn more about DigitalOcean and apply for Hatch at do.co/rocketship. App & Flow. If you're a startup founder, App & Flow will help you build an app that's ready for takeoff. Rocketship listeners get 25% off of their first month by going to rocketshipfm.appandflow.com. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud ba...

25 MINENE. 23
Comments
Product Failures: Webvan

Latest Episodes

Product Failures: Path

Path was created in 2010 by former Facebook employee Dave Morin as a sort of anti-Facebook. It stood out with one good idea: limits for friends. You couldn’t add more than 50 people to your network when it first launched. As Facebook ballooned in size and our friend lists grew with it, Path sought to be the place where you chatted with only the people you were closest to. And for a little while, the idea seemed to work. Quickly,Google reportedlytried to gobble it up. By mid-2013,Morin proclaimedthat people were checking the app “over 1 billion times per month.” But after years of irrelevance, it decided to finally shut its doors in 2018. What went wrong and what could have been? We explore that and more on today's episode. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Logi Analytics is the leading platform ...

32 MIN1 w ago
Comments
Product Failures: Path

Product Failures: Blockbuster

In 2000,Reed Hastings, the founder of a fledgling company called Netflix, flew to Dallas topropose a partnershipto Blockbuster CEO John Antioco and his team.The idea was that Netflix would run Blockbuster’s brand online and Antioco’s firm would promote Netflix in its stores.Hastings got laughed out of the room. Blockbuster went bankrupt in 2010 and Netflix is now a $28 billion dollar company, about ten times what Blockbuster was worth.So what happened that led Blockbuster's demise? We explore that and more today on the show. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. LinkedIn Jobs will match the right talent with your open roll, fast. Head to Linkedin.com/rocketship to get $50 off your first job post. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud based ...

32 MIN2 w ago
Comments
Product Failures: Blockbuster

Product Failures: Audible

From creating unsafe driving conditions to aggravating spouses across the globe, todays failure is a lesson in what happens when your team lacks diversity, especially of lived experiences that help build empathy for your customers. Today, we take you behind the scenes of Audibles iOS7 redesign that overhauled the design of the app, but forgot to take several key use-cases into consideration. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud based digital products. Rocketship listen...

18 MIN3 w ago
Comments
Product Failures: Audible

Product Failures: American Airlines

On September 11, 2001 two American Airlines airplanes were hijacked. One was flown into the north tower of the World Trade Center and the other crashed into a field on it's way to the White House killing everyone onboard. As people scrambled to find out what happened to their loved ones, the American Airlines automated phone systems failed as they refused to included what is known as the Mayday codes. Today we talk with Blade Kotelly, who built the automated phone system for several Airlines, including some affected by the September 11 hijackings. His systems didn't fail that morning - so what happened at American Airlines? This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud based digital products. Rocketship listeners get $1,000 off by going to augusto.digital/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

21 MIN3 w ago
Comments
Product Failures: American Airlines

Product Failures: The Psychology of Failure with Jerry Colonna

We've been talking a lot about well known product failures, but at this point in the series, we're going to take a little pause. Today, we remember that there are very real people behind these failures. These people have feelings and the failures they’ve experienced, they’ve probably affected them in different ways. Today we sit down with Jerry Colonna. Jerry is an American venture capitalist and professional coach who played a prominent part in the early development of Silicon Valley. He is known as the CEO whisperer and is famous for being Alex Blumbergs executive coach at Gimlet captured for the Startup podcast. Jerry get's personal with Mike Belsito about his own failures and helps to put our work accomplishments and our personal worth into perspective. This episode is brought to you by: Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Logi Analytics is the leading platform for embedded analytics. Take your dashboard and reports to the next level. Rocketship listeners get free access to the Logi Analytics library of product demos by going to logianalytics.com/rocketship. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud based digital products. Rocketship listeners get $1,000 off by going to augusto.digital/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

27 MINFEB. 27
Comments
Product Failures: The Psychology of Failure with Jerry Colonna

Product Failures: Color

Raising $41 million dollars before launch, Color should have been an instant hit, but instead met a swift demise. When it launched, the application had around 1 million downloads. By September 2011, the service had a little under 100,000 active users. Founded by serial entrepreneur Bill Nguyen and successful operator, Peter Pham, Color had one of the best teams in the business. However, in the weeks following Color's initial launch, controversy surrounded the startup's $41 million funding and mixed reviews on the product. The initial launch left users confused with the application's user interface and purpose. Its initial rating in the App Store was 2 out of 5 stars. In an interview with Robert Scoble in April 2011, Pham and Nguyen admitted that Color's launch was a wasted opportunity. But it wasn't just the launch that would sink the company. Today we take you behind the scenes of Color's rise and fall. This episode is brought to you by: Gusto, making payroll, benefits, and HR easy for modern small businesses. Rocketship listeners get three months free at gusto.com/rocketship. Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud based digital products. Rocketship listeners get $1,000 off by going to augusto.digital/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

23 MINFEB. 20
Comments
Product Failures: Color

Product Failures: Google+

Google+ was an ambitious project to take down the social networking giant Facebook, unfortunately we all know how it ended. What went wrong along the way that prevented a company like Google, with seemingly endless resources and internet reach, fail to create a product users actually wanted to use? This episode is brought to you by: Gusto, making payroll, benefits, and HR easy for modern small businesses. Rocketship listeners get three months free at gusto.com/rocketship. Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud based digital products. Rocketship listeners get $1,000 off by going to augusto.digital/rocketship. Rocketship is brought to you by The Podglomerate. Learn more about your ad choices. Visit megaphone.fm/adchoices

26 MINFEB. 13
Comments
Product Failures: Google+

Product Failures: eBay

In the early 2000's eBay was in direct competition with Amazon but they had very different methodologies when approaching the market.Today we dive into some of the mistakes eBay made in this time where they caught themselves focusing on the wrong metrics and ultimately the wrong side of the market. These mistakes ultimately led to the huge differences in the trajectory of where these companies are today. We talk with Ben Foster, the CPO at GoCanvas, about his time at eBay from 2001-2005 where he lead the "findings" team internally. This episode is brought to you by: Gusto, making payroll, benefits, and HR easy for modern small businesses. Rocketship listeners get three months free at gusto.com/rocketship. Product Institute is an online course for new and tenured product managers. Head to productinstitute.com and enter the code ROCKET at checkout, you'll receive $200 off your subscription. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cl...

23 MINFEB. 6
Comments
Product Failures: eBay

Product Failures: TurboTax

It was November of 2014 and Brian Crofts was preparing for a meeting with two senior executives at Intuit. One was his boss, CeCe Morken, who ran Intuit’s Professional Tax (ProTax) business line, the $422 million business that sold tax preparation software to professional accountants. The other was Sasan Goodarzi, who ran Intuit’s $1.8 billion TurboTax business (TurboTax) that sold software to consumers. Crofts had devoted three years to a new product-- TurboTax PersonalPro -- that was a stepping stone in between these two business lines. The company’s leadership had decided it was an appropriate time for a major roll-out of the product and the purpose of the November meeting was to discuss and decide upon a go-to-market plan for PersonalPro. But not all launches create hockey stick growth. Find out what happened behind the scenes when Intuit rolled out TurboTax PersonalPro the led to its initial failure. This episode is brought to you by: DigitalOcean, the cloud platform that ma...

25 MINENE. 30
Comments
Product Failures: TurboTax

Product Failures: Webvan

Business schools around the nation study Webvan’s overly ambitious rush to the biggest IPO to date in Silicon Valley, as a prime example of what to avoid doing while scaling.While it’s true that the impatience to go public helped steer Webvan off a cliff, the once darling company made three critical, but often overlooked mistakes when it came to revolutionizing home grocery deliveries. We'll talk with Ben Foster about his experience leading product teams at Webvan. This episode is brought to you by: DigitalOcean, the cloud platform that makes it easy for startups to launch high-performance modern apps and websites. Learn more about DigitalOcean and apply for Hatch at do.co/rocketship. App & Flow. If you're a startup founder, App & Flow will help you build an app that's ready for takeoff. Rocketship listeners get 25% off of their first month by going to rocketshipfm.appandflow.com. Augusto Digital. Augusto Digital is a product engineering team that creates web, mobile, and cloud ba...

25 MINENE. 23
Comments
Product Failures: Webvan

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