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The Small Biz Marketing Podcast

Zoe Langenberg

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The Small Biz Marketing Podcast
18 min2019 OCT 16
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Talking about how it is important to understand the different levels of customer awareness when you are planning and creating your social media content and paid social media ads.
We talk about the Five Levels of Awareness created by Eugene Schwartz and how you can actually create content that will help to funnel your potential clients from before they even know that they have a problem to the point that they will become customers and return customers.
The stages we talk about are: 
Unaware
Problem aware
Solution aware
Product aware
Most aware
By the way, if you haven’t already heard, we’ve turned 1 and we’re giving away a huge prize!
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Website: https://www.zoelangenberg.com.au/